News
- November 2009 -
PETER PUTS HIS BEST PAW (FOOT!) FORWARD!
On the 11th of November and Thurs the 3rd of December, Peter invited his loyal fans and customers to get behind his favourite cause - the RSPCA. He was promoting his new RSPCA calendar in Stores, where all proceeds go to charity. Guests in two of his stores were greeted by a couple of furry friends, designer cupcakes and some hot male models that were there to lend a hand too.
- November 2009 -
A BARKING GOOD CAUSE
Just in time for your Xmas stockings, this year I have produced a 12 month calendar of hot boys and beautiful homeless dogs courtesy of the RSPCA and my friends at Paper Stone. This is a years worth of eye candy and 100% of proceeds go to my friends and all the abandoned animals at the RSPCA ? so do yourselves a favour and help spread the Chrissie cheer.
- September 2009 -
I KISSED A FROG AND I LIKED IT...!
This season I felt like a proud parent (or close to!) being a sponsor of the Australian ballet and a very proud supporting sponsor of the Sleeping Beauty production. I was lucky enough to see the production of it and let me tell you its not just about men in tights, I thought it was stunning, I can?t even do the splits!
- July 2009 -
PYJAMA KING CUTS UP A NEW TYPE OF CLOTH!
On July 15th at 8.30pm on Arena, Peter Alexander made his debut on PROJECT RUNWAY.
Forget the needle and thread, this episode tested just how how well the designers could cut it in bed and boy did some of the
contestants take this 'challenge' to a new level...
Tune in to Arena or visit www.projectrunway.com.au to see full details.
Hint: Peter presents week 2's challenge - here
ON THE ROAD AGAIN...
Recently Peter decided it was time to touch base with his customers, and some of his extremely loyal and dedicated staff so he got his 'people' to organise a national tour of some of the stores he doesn't get to quite so often... Of all the stores lets just say Peter's got the biggest celebrity following in Canberra, and a very close second to Booragoon - stay tuned for the Melbourne tour coming soon...
PETER ALEXANDER USA CLOSES
Recently, our three stores in Los Angeles, California closed their pink doors for good. While it was unexpected, the current economic climate did not help the situation. We thank everyone who worked very hard on this project and can assure those in the USA they can still purchase our pjs through the Australian site.
- March 2009 -
SLEEPING ON 60 MINUTES
On Sunday the 1st of March Peter Alexander made his debut on 60 minutes nationally. The story followed Peter's rise to fame, his triumph at sleeping his way to the USA and finally his best measure of success - a story on 60 minutes followed by the infamous tick, tick, tick... Visit sixtyminutes.ninemsn.com.au to see the video clip and read the transcript.
- February 2009 -
MINI ME PARADE
On Wednesday the 18th of March the Malvern Town Hall will come alive with a fashion parade with a difference - KIDS! Peter Alexander will showcase his new season range but as always peter has thought 'outside the square' so be sure to get your tickets for a taste of the entertainment. Tickets available at ticketmaster - www.ticketmaster.com.au
- October 2008 -
SLEEPING IN HOLLYWOOD
Being good in bed saw Peter Alexander in the middle of a celebrity sandwich at the launch of his new LA boutique in Robertson Boulevard last week. With stars (Greys Anatomy) Katherine Heigl, (Singer) Mandy Moore, and (Clueless star) Alicia Silverstone, Peter was treated to a paparazzi frenzy over the store opening. Other guests included Kristin Cavallari, Jason Wahler (the Hills) and Dania Remirez who were there to celebrate the launch, pay tribute to saving animals and wearing pjs of course!
- October 2008 -
PYJAMA KING VISITS BUNNIES
While in Los Angeles, Peter was lucky enough to have a private tour of Hugh Hefners 'Playboy Mansion'. Bridget, one of Heffs 'live in' bunnies, took him around the place, introducing him to a few furry creatures including the resident chimps. Peter was heard exclaiming 'I must be the only guy in the whole world who was "more interested in the architecture of the place than the girls". He also presented the lovely ladies with some spooky halloween nighties - no ghosts around here except maybe Hugh!
- September 2008 -
A NEW DAWN
Peter Alexander is set to launch his flagship store this September in Roberston Boulevard, Lost Angeles. Peter has spared no expense on this prime location complete with a launch party not to be missed. Stay tuned for a celebrity guest appearance as well as the pyjama king himself.
- June 2008 -
GOOD DAY
Peter also launches his new 'daywear collection' exclusive to Robertson Boulevard this September. You've spent the night with Peter ? why not spend the day? These luxurious daywear pieces in silk chiffons and silk satins are a must have for every PA fan.
- March 2008 -
TOP MODEL?
In March this year, Peter spent a day on the set of Australia's Next Top Model working with the 7 finalists in a 'movement shoot'. As expected, the claws (or manicured nails) came out and the judges picked another new star.
- March 2008 -
PETER SLEEPS HIS WAY TO THE USA
In March 2008, the king of pyjamas will be opening three stores in Los Angeles, California. Featuring stores in Valley Fair, Glendale and Robertson Boulevard, these will be worth staying awake for.
- January 2008 -
PYJAMA SAFARI
In January 2008, Peter will be shooting his next catalogue in Tanzania, Africa. A safari adventure with a bedtime motif, the crew will have to wrestle lions, elephants and hippos to get that perfect pj shot.
- December 2007 -
LOOK WHO PETER'S SLEEPING WITH NOW
In December 2007, Peter took to Bali for an exclusive shoot and interview for OK! Magazine. The shoot featured Peter Alexander and Tara Reid, a long time friend of Peter's, swapping bed time stories and discussing his upcoming opening in America.
- March 2007 -
CELEBRATING 20 YEARS OF SLEEPING AROUND
In March 2007, in a fun filled fashion show in Melbourne, Mousekeeters, feathered fairies, a mock wedding, dogs, dancers and plenty of skimpy smalls on beautiful bodies banished any thoughts of napping. Titled 20 years of sleeping around, the colourful parade took a cheeky look back at the last 20 years of Peter's career.
